Our story
At Safety by Design Co., we believe success—whether in workplace safety or branding—starts with intention. Businesses do best when they’re built on a solid foundation, protected from risks, and designed to last.
I’ve spent over 10 years working in EHS, helping companies through big transitions—starting up, expanding, changing processes, or waiting to hire a full-time safety manager. I’ve seen how these changes can put compliance at risk, leaving businesses exposed to problems they’re not always prepared for.
At the same time, as someone who has also run two small businesses, I know how tough it is to stay true to your brand. Many businesses get caught up in trends and slowly lose their identity, making it harder to keep customers coming back.
That’s why I created Safety by Design Co.—to help businesses stay strong, safe, and strategic. Whether it’s keeping workplaces compliant or building a brand that lasts, I’m here to make sure businesses have the right tools and guidance to grow with confidence.
About
Hello, I'm Alea Gaela.
I am a Regional EHS Leader and Safety Consultant behind Safety by Design—where safety, compliance, and strategy come together by design. I work with forward-thinking brands and businesses committed to excellence, creating safer, smarter workplaces through EHS management systems, data-driven insights, and tailor-fit solutions.
Let’s partner to elevate your safety culture and drive lasting success.
Credentials
Compliance Expert
With over a decade of hands-on experience in regulatory compliance, I bring a unique dual perspective—having worked both within government enforcement agencies and on the corporate side of compliance.
My expertise lies in interpreting complex legal frameworks across the Asia-Pacific region and transforming them into clear, actionable strategies tailored to your business. Over the years, I’ve helped numerous companies achieve full compliance—often from the very first audit—by simplifying regulatory demands and aligning them with operational practices.
Data-driven Safety Consultant
I combine regulatory expertise with a data-driven mindset to help businesses make informed, strategic decisions. By balancing government requirements with operational goals, I ensure safety doesn’t come at the cost of agility, innovation or people.
Using available tools, I build dashboards that transform raw data into clear, visual insights—making it easy for leadership teams to understand trends, assess risk, and act confidently. Whether it’s deciding on a new policy, shaping training content, or identifying compliance gaps, I let the data guide the conversation while keeping business impact front and center.
Qualified & Certified
Backed by a Master’s in Occupational Health and Public Health, I bring a strong academic foundation to every project. I’m an accredited Safety Consultant (SO4), a Certified Safety Professional, and trained in IOSH Managing Safely and ISO standards. These qualifications aren’t just credentials—they’re tools I use to connect regulatory theory with practical, on-the-ground solutions that keep people safe and organizations compliant.